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Social Media Scheduling Tools: The Complete List (2020)


This post compares 90 different social media scheduling tools in 2020, listing the free plan, starting price, and supported social networks of all social media scheduling tools.

In this day and age, social media marketing is one of the easiest ways for your brand to stand out amongst competitors and to reach a wider audience. Maintaining an active presence on the major social networks, from Instagram to Facebook and beyond, is virtually a necessity for any business that wants to become an industry leader while engaging with its potential customers and current followers in new ways.

However, social media can certainly be overwhelming if you lack the proper tools or knowledge. Thankfully, there are a bunch of awesome social media scheduling tools available to help. These tools can streamline your workflows, help you save time by automatically repeating your evergreen posts, and even ensure your content reaches the right audience at the right time.

I reviewed 90 social media scheduling tools, comparing the best free and paid tools for 2020 right here.

This is a comprehensive list of all the social media scheduling tools that work with multiple social networks. Software that only works with one social network, such as TweetDeck, have not been included.

This list shows the details of the free plan (if any) and the lowest paid tier for 90 different social media scheduling tools.

Click here to see this social media scheduling tools list in a sortable Google Sheet.

1. OneUp

Social networks supported by this social media scheduling tool: Facebook, Twitter, Pinterest, LinkedIn, Instagram, and Google My Business.

Starting price: $6/month, 3 social profiles

Free-forever plan: No.

Features

Scheduling posts to Google My Business — Stand out in Google searches by scheduling posts to Google My Business. Call-To-Action buttons are supported in GMB posts.

Direct scheduling to Instagram — Schedule and post directly to Instagram, no notification on your phone necessary.

Posting to multiple pages – For people who are posting to more than one social network at a time, OneUp makes it easy to post to Facebook Pages and Groups, LinkedIn profiles and pages, Twitter, Google My Business, Pinterest, and Instagram (including Stories) all at once.

Repeating post – OneUp gives you the option to repeat your posts automatically. This allows you to resurface old posts that otherwise would have never been seen again. Also for anyone that has a Facebook Group with daily themes that repeat every week (such as “Make it happen Monday”), OneUp makes it easy to entirely automate this.

RSS feed automation — If there are any blogs, publications, podcasts, or YouTube channels that put out good content consistently, you can add the RSS feed links in OneUp, then whenever new content is posted from those places, it is automatically shared to the pages you select.

Chrome Extension — Using the OneUp Chrome extension, you can easily schedule many images at once from any website, such as sunsets for example. You can choose which images from the website you want to post to social media, bulk update or individually update the descriptions and links for each post, then schedule them to be posted with a set interval (such as every 60 minutes), or choose custom dates and times for all of them.

Customizable UTM parameters — OneUp lets you customize UTM parameters so you can keep track of how your links are performing in Google Analytics.

Link Shortening — Connect your Bitly account and OneUp will automatically shorten any links and allow you to track clicks through Bitly.


2. MeetEdgar

Social networks supported by this social media scheduling tool: Facebook, Twitter, LinkedIn, Instagram.

Starting price: $49/month, 25 social profiles

Free-forever plan: No


3. NapoleonCat

Social networks supported by this social media scheduling tool: Facebook, Twitter, Instagram.

Starting price: $89/month, 5 social profiles.

Free-forever plan: No.


4. Falcon.io

Social networks supported by this social media scheduling tool: Facebook, Twitter, LinkedIn, YouTube, Instagram.

Starting price: Hidden, they make you request a demo to find out.

Free-forever plan: No.


5. Coschedule

Social networks supported by this social media scheduling tool: Facebook, Twitter, LinkedIn, Pinterest, Tumblr.

Starting price: $40/month, 8 social profiles.

Free-forever plan: No.


6. SEMrush

Social networks supported by this social media scheduling tool: Facebook, Twitter, LinkedIn, Pinterest, Instagram.

Starting price: $99/month

Free-forever plan: No.

7. HootSuite

Social networks supported by this social media scheduling tool: Facebook, Twitter, LinkedIn, Pinterest, Instagram, YouTube.

Starting price: $29/month, 10 social profiles

Free-forever plan: Yes, limited to 3 social profiles and 30 Scheduled Messages


8. Buffer

Social networks supported by this social media scheduling tool: Facebook, Twitter, LinkedIn, Pinterest, Instagram.

Starting price: $15/month, 8 social profiles

Free-forever plan: Yes, limited to 3 social profiles and 10 scheduled posts per social profiles. Pinterest is not available on the Buffer’s free plan.


9. Loomly

Social networks supported by this social media scheduling tool: Facebook, Twitter, LinkedIn, Pinterest, Instagram.

Starting price: $15/month, 10 social profiles.

Free-forever plan: No.


10. Social Report

Social networks supported by this social media scheduling tool: Facebook, Twitter, LinkedIn, Pinterest, Instagram, Blogger, Vimeo, Reddit, YouTube, WordPress, Tumblr, Xing, FourSquare.

Starting price: $49/month, 25 social profiles.

Free-forever plan: No.


11. Quuu

Social networks supported by this social media scheduling tool: Facebook, Twitter, LinkedIn

Starting price: $15/month, 10 social profiles.

Free-forever plan: No.

12. SocialPilot

Social networks supported by this social media scheduling tool: Facebook, Twitter, LinkedIn, Pinterest, Instagram, Tumblr, Xing, VK.

Starting price: $10/month, 10 social profiles.

Free-forever plan: No.


13. SmarterQueue

Social networks supported by this social media scheduling tool: Facebook, Twitter, LinkedIn, Instagram.

Starting price: $20/month, 4 social profiles.

Free-forever plan: No.


14. Soci

Social networks supported by this social media scheduling tool: Facebook, Twitter, LinkedIn.

Starting price: Undisclosed, requires you to request a demo to find out.

Free-forever plan: No.


15. Zoho

Social networks supported by this social media scheduling tool: Facebook, Twitter, LinkedIn, and Instagram

Starting price: $10/month, 1 “brand” (1 account of each kind for the same “brand”)

Free-forever plan: Yes, but does not allow you to schedule posts for the future.


16. Jump

Social networks supported by this social media scheduling tool: Undisclosed.

Starting price: Undisclosed, requires you to request a demo to find out.

Free-forever plan: No.


17. eClincher

Social networks supported by this social media scheduling tool: Facebook, Twitter, LinkedIn, Instagram, Pinterest, YouTube, Yelp.

Starting price: $49/month, 15 social profiles.

Free-forever plan: No.


18. Woop

Social networks supported by this social media scheduling tool: Facebook, Twitter, LinkedIn, Instagram.

Starting price: $10/month, 10 social profiles.

Free-forever plan: Yes, limited to one social profile from each social network. Instagram limited to 10 day trial.


19. Tailor Social

Social networks supported by this social media scheduling tool: Undisclosed.

Starting price: $96/year, 2 social profiles.

Free-forever plan: No.


20. Postfity

Social networks supported by this social media scheduling tool: Instagram, Facebook, LinkedIn, Twitter, Xing.

Starting price: $8/month, 15 social profiles.

Free-forever plan: Yes, limited to 5 accounts and 10 pending posts.


21. Social Champ

Social networks: Instagram, Facebook, LinkedIn, Twitter, Pinterest.

Starting price: $10/month, 15 social profiles.

Free-forever plan: Yes, limited to 2 accounts and 12 scheduled posts per account.


22. Tailwind

Social networks: Instagram and Pinterest.

Starting price: $10/month, 1 social profile.

Free-forever plan: No.


23. Hubspot

Social networks: Undisclosed.

Starting price: $800/month.

Free-forever plan: No.


24. Amplifr

Social networks: Instagram, Facebook, LinkedIn, Twitter, Viber, Telegram, Tumblr, VK.

Starting price: $5 per social account/month.

Free-forever plan: No.


25. Dlvr.it

Social networks: Instagram, Facebook, LinkedIn, Twitter, Viber, Telegram, Tumblr, VK.

Starting price: $100/year, 10 social profiles.

Free-forever plan: Yes, limited to 2 social profiles and 3 daily posts per social account.


26. Postcron

Social networks: Instagram, Facebook, LinkedIn, Twitter, Pinterest.

Starting price: $12/month, 10 social profiles.

Free-forever plan: No.


27. Social Aider

Social networks: Instagram, Facebook, LinkedIn, Twitter, Tumblr.

Starting price: $5/month, unlimited social profiles.

Free-forever plan: No.


28. Jarvee

Social networks: Instagram, Facebook, Twitter, Pinterest, Tumblr, LinkedIn, Youtube.

Starting price: $20/month, 10 social profiles.

Free-forever plan: No.


29. RecurPost

Social networks: Facebook, Twitter, LinkedIn, Instagram.

Starting price: $25/month, 10 social profiles.

Free-forever plan: Yes, limited to 3 social profiles and 10 posts per social account.


30. Everypost

Social networks: Facebook, Twitter, LinkedIn.

Starting price: $10/month, 10 social profiles.

Free-forever plan: Yes, limited to 1 social profiles and 10 scheduled posts.


31. Social Bakers

Social networks: Facebook, Twitter, LinkedIn, Instagram, YouTube, Pinterest.

Starting price: $20 per account/month, 10 social profiles.

Free-forever plan: No.


32. SpredFast

Social networks: Undisclosed.

Starting price: Undisclosed.

Free-forever plan: No.


33. AgoraPulse

Social networks: Facebook, Twitter, LinkedIn, Instagram, YouTube.

Starting price: $49 per account/month, 3 social profiles.

Free-forever plan: No.


34. PromoRepublic

Social networks: Facebook, Twitter, LinkedIn, Instagram.

Starting price: $9 per account/month, undisclosed amount of social profiles.

Free-forever plan: No.


35. Sendible

Social networks: Facebook, Twitter, LinkedIn, Instagram.

Starting price: $29/month, 12 services.

Free-forever plan: No.


36. MavSocial

Social networks: Facebook, Twitter, LinkedIn, Instagram, YouTube, Tumblr.

Starting price: $19/month, 10 social profiles.

Free-forever plan: Yes, limited to 2 social profiles and 10 scheduled posts.


37. Friends+Me

Social networks: Facebook, Twitter, LinkedIn, Pinterest, Tumblr.

Starting price: $9/month, 5 social profiles.

Free-forever plan: Yes, limited to 2 social profiles and 5 scheduled posts pre profile. Pinterest is not offered on the free plan.


38. Crowdfire

Social networks: Facebook, Twitter, LinkedIn, Pinterest, Instagram.

Starting price: $10/month, 2 accounts per social network.

Free-forever plan: Yes, limited to 1 account per social network and 10 scheduled posts pre profile. Pinterest is not offered on the free plan.


39. Post Planner

Social networks: Facebook and Twitter.

Starting price: $36/year, 3 social profiles.

Free-forever plan: No.


40. Later

Social networks: Instagram, Facebook, Twitter, Pinterest.

Starting price: $9/month, 1 social profiles per social network.

Free-forever plan: Yes, limited to 1 social profile and 30 posts per social network.


41. ViralTag

Social networks: Instagram, Facebook, Twitter, Pinterest.

Starting price: $29/month, 10 social profiles.

Free-forever plan: No.


42. ViralWoot

Social networks: Instagram and Pinterest.

Starting price: $10/month.

Free-forever plan: No.


43. Oktopost

Social networks: Undisclosed.

Starting price: Undisclosed.

Free-forever plan: No.


44. SocioBoard

Social networks: Twitter, Facebook, LinkedIn, Instagram.

Starting price: $5/month, 10 social accounts.

Free-forever plan: Yes, limited to 5 social account and only 1 account per social network.


45. DrumUp

Social networks: Twitter, Facebook, LinkedIn.

Starting price: $180/year, 3 social accounts.

Free-forever plan: No.


46. SocialBee

Social networks: Twitter, Facebook, LinkedIn, Instagram.

Starting price: $29/month, 5 social accounts.

Free-forever plan: No.


47. Hopper

Social networks: Twitter, Facebook, Instagram.

Starting price: $19/month per account “bundle”. One “bundle” is 1 Twitter, 1 Facebook, and 1 Instagram account.

Free-forever plan: No.


48. MissingLettr

Social networks: Facebook, Twitter, LinkedIn.

Starting price: $15/month, 4 social profiles.

Free-forever plan: Yes, limited to 1 social profile and 2 campaigns/month.


49. Kontentino

Social networks: Facebook, Twitter, LinkedIn, Instagram, Pinterest.

Starting price: $12/month, 5 social profiles.

Free-forever plan: No.


50. ContentStudio

Social networks: Facebook, Twitter, LinkedIn, Tumblr, Pinterest.

Starting price: $25/month, 10 social profiles.

Free-forever plan: Yes, limited to 2 social profiles.


51. Swift Social

Social networks: Facebook, Twitter, LinkedIn, Instagram.

Starting price: Undisclosed.

Free-forever plan: No.


52. SocialOomph

Social networks: Facebook, Twitter, LinkedIn, Pinterest.

Starting price: $18/month

Free-forever plan: Yes, limited to Twitter only.


53. RiteForge

Social networks: Facebook, Twitter, LinkedIn, Pinterest.

Starting price: $15/month, unlimited social profiles

Free-forever plan: No.


54. Blog2Social

Social networks: Facebook, Twitter, LinkedIn, Xing, VK.

Starting price: $79/year, 3 accounts per social network.

Free-forever plan: Yes, limited to 1 account per social network.


55. Lithium

Social networks: Undisclosed.

Starting price: Undisclosed, requires requesting a demo.

Free-forever plan: No.


56. ContentCal

Social networks: Facebook, Twitter, LinkedIn, Instagram.

Starting price: $12/month, 4 social profiles

Free-forever plan: Yes, 4 social profiles, limited to 50 scheduled posts.


57. ViralPep

Social networks: Facebook, Twitter, LinkedIn.

Starting price: $10/month, 10 social profiles.

Free-forever plan: Yes, limited to 3 social profiles and 20 scheduled posts.


58. SocialDraft

Social networks: Facebook, Twitter, LinkedIn, Pinterest, Instagram.

Starting price: $19/month, 10 social profiles.

Free-forever plan: No.


59. Social Elephants

Social networks: Facebook, Twitter, Instagram, YouTube.

Starting price: $37/month, 3 social profiles.

Free-forever plan: No.


60. Fanpage Karma

Social networks: Facebook, Twitter, Instagram.

Starting price: $40/month, 10 social profiles.

Free-forever plan: No.


61. Planable

Social networks: Facebook, Twitter, Instagram, LinkedIn.

Starting price: $24/month, unlimited social profiles.

Free-forever plan: No.


62. HeyOrca

Social networks: Facebook, Twitter, LinkedIn.

Starting price: $299/month, unlimited social profiles.

Free-forever plan: No.


63. Gain

Social networks: Facebook, Twitter.

Starting price: $40/month, unlimited social profiles.

Free-forever plan: No.


64. SocialFlow

Social networks: Undisclosed, requires you to contact support.

Starting price: Undisclosed.

Free-forever plan: No.


65. Iconosquare

Social networks: Facebook, Instagram.

Starting price: $39/month, 3 social profiles.

Free-forever plan: No.


66. Autogrammer

Social networks: Facebook, Instagram, Twitter.

Starting price: $10/month, 1 Instagram, 5 Facebook, and 5 Twitter accounts.

Free-forever plan: No.


67. Sensai

Social networks: Facebook, Instagram, Twitter, YouTube.

Starting price: $10/month, 1 social profile for each social network.

Free-forever plan: Yes.


68. Rivuu

Social networks: Facebook, Instagram, Twitter.

Starting price: $10/month per social profile.

Free-forever plan: Yes, limited to Facebook, only 1 Page.


69. Publer

Social networks: Facebook, LinkedIn, Twitter.

Starting price: $14/month, 10 social profiles.

Free-forever plan: Yes, limited to 5 social profiles and 10 scheduled posts per account.


70. SocialMako

Social networks: Facebook, LinkedIn, Instagram, Pinterest.

Starting price: $15/month, 8 social profiles.

Free-forever plan: Yes, limited to only 1 Facebook and 1 Instagram account. No LinkedIn or Pinterest.


71. Kuku

Social networks: Facebook, LinkedIn, Instagram, Pinterest, Twitter, VK, Tumbler, Telegram.

Starting price: $7/month, 5 social profiles.

Free-forever plan: No.


72. BuzzBundle

Social networks: Facebook, LinkedIn, Twitter.

Starting price: $199/month, unlimited social profiles.

Free-forever plan: No.


73. Stacker

Social networks: Facebook, LinkedIn, Twitter, Pinterest.

Starting price: $10/month, 12 social profiles.

Free-forever plan: Yes, limited to 4 social profiles and 6 total scheduled posts.


74. Social Scheduler

Social networks: Facebook, LinkedIn, Twitter, Pinterest.

Starting price: $4/month, 2 social profiles, only 2 scheduled posts per day.

Free-forever plan: no.


75. Social Unicorn

Social networks: LinkedIn, Twitter.

Starting price: $29/month, 3 social profiles.

Free-forever plan: Yes, limited to 1 social account and 3 posts per week.


76. Mituyu

Social networks: LinkedIn, Twitter, Facebook, Mastodon, Tumbler, Blogger.

Starting price: $16/month.

Free-forever plan: No.


77. SocialScud

Social networks: Twitter, Facebook, Tumbler, Instagram, Medium.

Starting price: $10/month. Only allows posting via RSS feeds.

Free-forever plan: Yes, limited to 1 social profile and 1 RSS feed.


78. Social Web Suite

Social networks: LinkedIn, Twitter, Facebook.

Starting price: $23/month.

Free-forever plan: No.


79. Post 66

Social networks: LinkedIn, Twitter, Facebook, Instagram, Pinterest.

Starting price: $15/month.

Free-forever plan: No.


80. Upflow

Social networks: LinkedIn, Twitter, Facebook, Tumbler, Pinterest.

Starting price: $29/month, 5 social profiles.

Free-forever plan: Yes, limited to 1 account and 8 posts per day.


81. SMhack

Social networks: LinkedIn, Twitter, Facebook, Instagram.

Starting price: $3/month per social profile.

Free-forever plan: Yes, limited to 3 social profiles.


82. Swat.io

Social networks: LinkedIn, Twitter, Facebook.

Starting price: $250/month.

Free-forever plan: No.


83. Baron Social

Social networks: LinkedIn, Twitter, Facebook, Imgur, YouTube, Tumbler, Pinterest, Google Plus, Reddit, VK, WordPress.

Starting price: $5/month, 3 social profiles per social network.

Free-forever plan: Yes, limited to 1 social profiles per social network and 10 posts per month.


84. StatusBrew

Social networks: LinkedIn, Twitter, Facebook, Instagram, Google Plus.

Starting price: $300/year, 5 social profiles.

Free-forever plan: No.


85. myRosys

Social networks: LinkedIn, Twitter, Facebook, Instagram, Google Plus, Pinterest.

Starting price: $75/month, 5 social profiles.

Free-forever plan: No.


86. Postadamus

Social networks: LinkedIn, Twitter, Facebook, Instagram, Google Plus, Pinterest.

Starting price: $7/month, 5 social profiles.

Free-forever plan: No.


87. Swonkie

Social networks: LinkedIn, Twitter, Facebook, Instagram, Google Plus, Pinterest, Tumblr.

Starting price: $19/month, 10 social profiles.

Free-forever plan: Yes, limited to 3 social profiles and 20 scheduled posts.


88. SocialBu

Social networks: Twitter, Facebook, Instagram.

Starting price: $5/month, 4 social profiles.

Free-forever plan: Yes, limited to 2 social profiles and 30 scheduled posts.


89. Sprout Social

Social networks: Facebook, Twitter, LinkedIn, Pinterest, Instagram

Starting price: $99/month, 5 social profiles.

Free-forever plan: No.


90. nTuitive Social

Social networks: Facebook, Twitter, Pinterest, LinkedIn, Tumblr, Instagram, Reddit, YouTube, Vimeo, Blogger, WordPress.

Starting price: $49/month, 10 social profiles.

Free-forever plan: No.


91. Meltwater

Social networks: Undisclosed, requires you to contact support.

Starting price: Undisclosed.

Free-forever plan: No.


Did I miss any social media scheudling tools? Let me know in the comments and I will add them 😁

Buffer vs Hootsuite – Which is better?

Buffer and Hootsuite are two of the most popular social media management tools. Many people wonder though:

What’s the difference between Buffer and Hootsuite?

or

Is Buffer or Hootsuite better?

Here is a comparison of Buffer vs Hootsuite:

Pricing

Buffer – Buffer has a basic free plan: 3 social accounts, 10 scheduled posts, 1 user.

Buffer’s paid plans start at $15/month for up to 8 social accounts, 100 scheduled posts, and 1 user. Buffer gets pretty expensive once you get over 25 social accounts.

Hootsuite – Hootsuite has a limited free plan as well: 3 social profiles, 30 Scheduled Messages, 1 user.

Hootsuite’s paid plans start at $29/month for up to 10 social accounts, unlimited scheduling, and 1 user. Hootsuite becomes extremely expensive above 20 accounts.

Summary – For both Buffer and Hootsuite, the free plans might work for users with 3 or fewer accounts. For both, once you get above 25 social accounts, they become extremely expensive ($599/month for Hootsuite).

Alternatively, OneUp starts at $12/month for the Starter plan, and allows for up to 100 social media accounts for $99/month on the Business plan.


Supported Social Networks

Buffer – Buffer supports Facebook, Instagram, LinkedIn, Pinterest, and Twitter.

Buffer vs Hootsuite

Hootsuite – Hootsuite supports Facebook, Instagram, LinkedIn, Pinterest, Twitter, and YouTube.

Buffer vs Hootsuite


Summary – Hootsuite supports YouTube, but other than that, Buffer and Hootsuite support the same social networks.

Alternatively, OneUp supports Instagram, Facebook, LinkedIn, Pinterest, Twitter, and Google My Business. OneUp also supports Call-To-Action buttons in Google My Business posts.


Functionality

Buffer – Buffer allows you to schedule social media posts in a simple, easy to use way. The interface is clean and simple. However you cannot set posts to automatically repeat.

Buffer vs Hootsuite

Hootsuite – Most people consider Hootsuite’s interface to be somewhat confusing. It can take a good amount of time to get used to. Like Buffer, you cannot set posts to automatically repeat.

Buffer vs Hootsuite

Summary – Buffer definitely has the advantage over Hootsuite in terms of usability. However, neither platform allows you to schedule your posts to automatically repeat.

Alternatively, OneUp allows you to set your posts to automatically repeat at whatever interval you choose, such as every once every month, or once every year.


Auto-posting from RSS feeds

Buffer – Buffer does not allow you to automatically post from RSS feeds.

Hootsuite – Hootsuite does not allow you to auto-post from RSS feeds either.

Summary – Neither Buffer or Hootsuite allows for auto-posting via RSS feeds.

Alternatively, you can connect RSS feeds to auto-post to your social media accounts using OneUp. You can even set it up so when you post on one social network, OneUp automatically posts on other social networks.


Bulk uploading social media posts

Buffer – Buffer does not allow you to bulk upload social media posts

Hootsuite – Hootsuite allows you to bulk upload posts from a CSV. The bulk upload feature is only available on the paid plans of Hootsuite.

Summary – Hootsuite definitely has the advantage for anyone looking to bulk upload many social media posts at once, because Buffer does not allow for bulk uploads.

Alternatively, you can use OneUp to bulk upload post via CSV, or by simply selecting multiple images from your computer to upload.


Social Inbox and Replying

Buffer – Buffer charges separately for their “Reply” feature. For just 1 user and 1 social account, it is $50/month. It is an extra $25/month for each additional user, and an extra $10/month for each additional social account.

Features include Team Inbox, Tags and Custom Folders, Saved Replies, Customer Profiles, Assign Conversations, Collision Detection, Internal Notes, and Personal Signatures.

Buffer vs Hootsuite

Hootsuite – Hootsuite has a social inbox available on all paid plans. A separate payment is not required like with Buffer.

Buffer vs Hootsuite

Summary – Hootsuite not requiring a separate purchase gives it a bit of an advantage for conversation management, however, Buffer has more powerful tools in their Reply feature.

Alternatively, many businesses don’t need the ability to monitor and reply to messages inside of a third-party dashboard. OneUp does not offer any replying feature, and because of that, can stay more affordable.


Analytics

Buffer – Once again, Buffer charges separately for their “Analyze” feature. For 8 social accounts, it is $35/month. For up to 10 social accounts, it is $50/month, which includes Instagram Stories analytics and a Shopify integration.

Features include Performance Overview, Individual Post Analytics, Hashtag Performance, Audience Demographics, Answers, and Instagram Stories Analytics.

Buffer vs Hootsuite

Hootsuite – Hootsuite has a varying degree of analytics available for all paid plans.

Features include Report templates, Customizable reports, Team productivity reporting, Paid and organic ROI reporting, Competitive benchmarking, and Social listening.

Buffer vs Hootsuite

Summary – Hootsuite gives more analytics features away free (well, not free, but included in their paid plans), but Buffer Analyze is cheaper for large business needs.

Alternatively, you may not need any sort of analytics. Maybe you just want a way to schedule your social media posts. OneUp does not include any sort of analytics, and because of that, can stay more affordable.


Summary

Overall, Buffer and Hootsuite provide many useful features for social media management. So in the case of Buffer vs Hootsuite, which one should you choose?

That ultimately comes down to what specific features you need for your business.

If you need the ability to schedule posts, reply to messages, and see analytics, all in the same dashboard, then either Buffer or Hootsuite are the right choice for you.

However, if you just need a way to schedule your social media posts across Facebook, Instagram, LinkedIn, Twitter, Pinterest, and Google My Business, without the replying or analytics, then OneUp provides a much more affordable solution.

Here are some of the features of OneUp:

Direct scheduling to Instagram from a computer – OneUp allows you to schedule and post directly to Instagram and Instagram Stories from a computer, no push notification necessary. You can set your posts to automatically repeat if you wish.

Posting to multiple pages – For people who are posting to more than one social network at a time, OneUp makes it easy to post to FB Pages and Groups, LinkedIn profiles and pages, Twitter, Google My Business, Pinterest, and Instagram (including Stories) all at once.

Repeating post – OneUp gives you the option to repeat your posts automatically. This allows you to resurface old posts that otherwise would have never been seen again. Also for anyone that has a Facebook Group with daily themes that repeat every week (such as “Make it happen Monday”), OneUp makes it easy to entirely automate this.

RSS feed automation – If there are any blogs, publications, podcasts, or YouTube channels that put out good content consistently, you can add the RSS feed links in OneUp, then whenever new content is posted from those places, it is automatically shared to the pages you select.

Chrome Extension – Using the OneUp Chrome extension, you can easily schedule many images at once from any website, such as sunsets for example. You can choose which images from the website you want to post to social media, bulk update or individually update the descriptions and links for each post, then schedule them to be posted with a set interval (such as every 60 minutes), or choose custom dates and times for all of them.

Customizable UTM parameters – OneUp lets you customize UTM parameters so you can keep track of how your links are performing in Google Analytics.

Link Shortening – Connect your Bitly account and OneUp will automatically shorten any links and allow you to track clicks through Bitly.

Posting to Google My Business – OneUp is one of the few social media scheduling tools that supports Google My Business post scheduling. OneUp supports Call-To-Action buttons, and different post types such as Event posts.

We hope you try out a free 7-day trial of OneUp

Can I schedule Google My Business posts to a chain?

March 2020 update: Google now allows chains to schedule GMB posts for the time being:

Note: In response to coronavirus (COVID-19), chains may now create Posts via the API for a limited time. Posts made by Chains should be related to business updates relevant to coronavirus (COVID-19).

More info can be found here: https://developers.google.com/my-business/content/posts-data

This means that all businesses can mass publish Google My Business posts across all of their GMB locations using a scheduling tool like OneUp.


Old information can be found below:

Over the past year or so, Google My Business has opened up their API so that you can schedule Google My Business posts to multiple locations at the same time with 3rd-party scheduling tools like OneUp.

However, Google My Business currently limits post scheduling to businesses that are not considered chains by their internal detection. Here are the rules stated in the Google My Business API guide:

Note: In order to create posts through the API, your location must not be a chain. If your location is considered a chain by our internal detections, the posts feature will be disabled.


So that is bad news for anyone trying to schedule GMB posts to chains. However, the good news is that it sounds like GMB will be changing this rule in the near future.

Want to be notified as soon as Google My Business changes this rule?

Add your email below and we will let you know as soon as GMB changes the chain limitation. No spam ever.

Need a way to schedule Google My Business posts?

OneUp is a Google My Business post scheduling tool that starts at just $4/month. In addition to GMB posts, OneUp also supports Facebook, Twitter, LinkedIn, Pinterest, and Instagram posts.

Unfortunately, OneUp does not support GMB posts to chains at this time, due to the previously referenced GMB API limitation.

As soon as Google My Business removes their API limit, OneUp will support GMB posts to as many locations as you choose.

OneUp

Using OneUp is simple. Just connect your Google My Business account on the Accounts page.

Then schedule your GMB post, optionally adding any link or image to the post.

Then add your Call-To-Action button and a link.

In addition to just scheduling posts, OneUp allows you to set GMB posts to automatically repeat at set intervals — such as once a week or once a month.

This allows you to reap the benefits of being active on Google My Business, without the hassle of constantly going back in every week to manually post something once your post expires.

Then choose to post it now, or schedule it for a date in the future.

Here is what the post looks like inside your Google My Business account:

And here is what the post looks like on the Google search results page:


OneUp has a 7-day free trial.

The difference between images and link previews in social media posts

When you add a link to your post, it should publish to Facebook, LinkedIn, and Twitter with a link preview (for Twitter, only if the link comes at the very end of the tweet though).

However, when you add an image to your post with a link in it, the image will override any link preview on Facebook, LinkedIn, or Twitter.

What is the difference between an image and a link preview?

This is a link preview:

This is a post with an image:


Need a social media scheduling tool?

OneUp is a social media scheduling tool that allows you to schedule and automatically repeat your posts on Facebook, Twitter, Pinterest, LinkedIn, Instagram, and Google My Business.

Here are some of the features:

Direct scheduling to Instagram from a computer – OneUp allows you to schedule and post directly to Instagram and Instagram Stories from a computer, no push notification necessary. You can set your posts to automatically repeat if you wish.

Posting to multiple pages – For people who are posting to more than one social network at a time, OneUp makes it easy to post to FB Pages and Groups, LinkedIn profiles and pages, Twitter, Google My Business, Pinterest, and Instagram (including Stories) all at once.

Repeating post – OneUp gives you the option to repeat your posts automatically. This allows you to resurface old posts that otherwise would have never been seen again. Also for anyone that has a Facebook Group with daily themes that repeat every week (such as “Make it happen Monday”), OneUp makes it easy to entirely automate this.

RSS feed automation – If there are any blogs, publications, podcasts, or YouTube channels that put out good content consistently, you can add the RSS feed links in OneUp, then whenever new content is posted from those places, it is automatically shared to the pages you select.

Chrome Extension – Using the OneUp Chrome extension, you can easily schedule many images at once from any website, such as sunsets for example. You can choose which images from the website you want to post to social media, bulk update or individually update the descriptions and links for each post, then schedule them to be posted with a set interval (such as every 60 minutes), or choose custom dates and times for all of them.

Customizable UTM parameters – OneUp lets you customize UTM parameters so you can keep track of how your links are performing in Google Analytics.

Link Shortening – Connect your Bitly account and OneUp will automatically shorten any links and allow you to track clicks through Bitly.

Posting to Google My Business – OneUp is one of the few social media scheduling tools that supports Google My Business post scheduling. OneUp supports Call-To-Action buttons, and different post types such as Event posts.

Try out a free 7-day trial of OneUp.

Is there a Zapier zap for Google My Business posts?

Unfortunately there is no current Zapier zap for Google My Business posts. However, you can auto-post to Google My Business using OneUp.

Many people are looking to post to their Facebook page, and then have that post automatically go to Google My Business posts as well.

Here is how to do it with OneUp.

First, you must go to RSS.app (which is free) and create an RSS feed of the social account you want to post FROM.

Choose Facebook if you want to auto-post from Facebook. However, you can choose Twitter or many other sources if you wish.

Then copy your RSS feed URL

After, go to OneUp, and in the Schedule Post dropdown, choose “Auto-post from RSS feeds”.

Paste in the RSS feed URL that you had copied, then choose the category and which account(s) you would like to auto-post to.

Choose your Call-To-Action button and add your button URL.

That’s it!

Now whenever you post something on Facebook, you can have it automatically published on Google My Business posts, with Call-To-Action buttons on each post.

No Zapier zap required.

Check out OneUp here.

How to schedule Facebook Stories

Unfortunately there is currently no way to schedule Facebook Stories at this time. The only way to post a Facebook story is directly through Facebook at the time you want to post the Story.

However, if you need a way to schedule your Instagram Stories, you can do so with OneUp. When you schedule an Instagram Story with OneUp, it will post to Instagram directly at the scheduled time, no reminders or push notifications needed.

How to schedule Instagram Stories

  1. In the Schedule Post dropdown of OneUp, choose “Schedule Instagram Story”.

2. Once there, click “Select Images”.

You can upload a single image, or multiple images at one time.

Unfortunately video Stories are not supported at this time.

3. Once your images are uploaded, click to choose which Instagram account to schedule them to.

4. Then click the “Schedule” button and choose when you would like the Stories to be posted.

And that is how you schedule an Instagram Story with OneUp.

When the time comes, your scheduled Instagram Stories will post directly to Instagram through OneUp, no push notifications or reminders necessary.

How to auto-post scheduled Instagram Stories

You can schedule Instagram Stories with OneUp. When you schedule an Instagram Story with OneUp, it will auto-post to Instagram directly at the scheduled time, no push notifications needed.

How to schedule Instagram Stories

  1. In OneUp, choose “Schedule Instagram Story” from the Schedule Post dropdown.

2. Then click on the “Select Images” button.

You can upload a single image, or multiple images at one time.

Unfortunately video Instagram Stories are not supported at this time.

3. After the images are uploaded, click to select which Instagram accounts to schedule your Instagram Stories to.

4. Then click the “Schedule” button and select when the Instagram Stories should be auto-posted.

That’s it. That is how you schedule an Instagram Story to be auto-posted.

When the time comes, your scheduled Instagram Stories will auto-post directly to Instagram through OneUp, no push notifications or reminders necessary.

How to automate Instagram posts

This post shows you how to automate Instagram posts.

Are you tired of constantly searching for an image to post on Instagram, downloading the image, then uploading that image to Instagram from your phone? Are you trying to automate Instagram posts?

OneUp makes it easy to automate Instagram posts through RSS feeds.

To automate Instagram posts using OneUp, connect your Instagram account(s), then you click “Add new feed” on the RSS feed page.

Then add your RSS feed URL and select which Instagram account you want to post to.

You can choose multiple accounts at once, and you can also choose to post the same RSS feed to Twitter, LinkedIn, Google My Business, Facebook pages, or Facebook groups.

Depending on your selection, OneUp will schedule either just the most recent post, or the 10 most recent posts from that RSS feed at the minimum interval you set.

Moving forward, it will continuously check that RSS feed and automatically post to Instagram whenever there is something new. You have now automated your Instagram posts.

As long as the RSS feed has an image, OneUp will post that image automatically, with the blog post title as the caption.

OneUp provides a simple way to automate Instagram posts via RSS feeds. You can connect an unlimited amount of RSS feeds to your OneUp account.

OneUp makes it easy to automate Instagram posts.

How to automatically post RSS feed to Google My Business with CTA buttons

Yes, you can automatically post an RSS feed to Google My Business.

The easiest way to post to Google My Business via RSS feeds is with OneUp.

The process is simple. Just connect your Google My Business account on the Accounts page.

Click “Add new feed” on the RSS page.

Then add your RSS feed URL and select which Google My Business account you want to post to.

You can choose to post the RSS feed to multiple GMB accounts at once, and you can also choose to post the same RSS feed to Twitter, LinkedIn, Instagram, Facebook pages, or Facebook groups.

You can specify a URL that will be used as the CTA link in every post from this RSS feed, OR you can have the CTA link automatically populated with the URL from each post from your feed.

Once added, OneUp will schedule the 10 most recent posts from that RSS feed at the minimum interval you set. Moving forward, it will periodically check that RSS feed and automatically post to Google My Business whenever there is something new.


In addition to posting to Google My Business from an RSS feed, you can also schedule and automatically repeat GMB posts using OneUp.

To start, click schedule a post and type what you want in your Google My Business post, optionally adding any link or image to the post.

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Then add your Call-To-Action button and a link.

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In addition to just scheduling posts, OneUp allows you to set GMB posts to automatically repeat at set intervals — such as once a week or once a month.

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This allows you to reap the benefits of being active on Google My Business, without the hassle of constantly going back in every week to manually post something once your post expires.

Then choose to post it now, or schedule it for a date in the future.

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Here is what the post looks like inside your Google My Business account:

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And here is what the post looks like on the Google search results page:

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OneUp has a free 7-day trial.

Watch how to auto-post RSS feeds to Google My Business with CTA buttons in this short video:

I can’t schedule a post on my Facebook page? [2020 Update]

Facebook recently made some changes and removed the ability to schedule posts on Facebook pages.

There are a few different options now:

  1. Save your post as a draft. After saving it as a draft, find the post in your drafts section. You will then see the option to schedule it for a future date and time.
  2. Use Creator Studio. You can schedule posts on Facebook and Instagram using Facebook’s Creator Studio.
  3. Use a social media scheduling tool.

If you need a social media scheduling tool, OneUp allows you to schedule and automatically repeat your posts on Facebook, Twitter, Pinterest, LinkedIn, Instagram (including Instagram Stories) and Google My Business.

Here are some of the features:

Posting to multiple pages – For people who are posting to more than one social network at a time, OneUp makes it easy to post to FB Pages and Groups, LinkedIn profiles and pages, Twitter, Google My Business, Pinterest, and Instagram (including Stories) all at once.

Repeating post – OneUp gives you the option to repeat your posts automatically. This allows you to resurface old posts that otherwise would have never been seen again. Also for anyone that has a Facebook Group with daily themes that repeat every week (such as “Make it happen Monday”), OneUp makes it easy to entirely automate this.

RSS feed automation – If there are any blogs, publications, podcasts, or YouTube channels that put out good content consistently, you can add the RSS feed links in OneUp, then whenever new content is posted from those places, it is automatically shared to the pages you select.

Chrome Extension – Using the OneUp Chrome extension, you can easily schedule many images at once from any website, such as sunsets for example. You can choose which images from the website you want to post to social media, bulk update or individually update the descriptions and links for each post, then schedule them to be posted with a set interval (such as every 60 minutes), or choose custom dates and times for all of them.

Customizable UTM parameters – OneUp lets you customize UTM parameters so you can keep track of how your links are performing in Google Analytics.

Link Shortening – Connect your Bitly account and OneUp will automatically shorten any links and allow you to track clicks through Bitly.

Posting to Google My Business – OneUp is one of the few social media scheduling tools that supports Google My Business post scheduling. Some studies have shown that consistently posting on Google My Business helps businesses improve their local search ranking and show up in the Google Maps “3-pack”.

If you need a way to schedule posts on your Facebook Page, check out OneUp

How to comment as a company page on Linkedin

You are reading this because you have a LinkedIn page for your company, and you want to know how to comment on other people’s posts as your company.

Here is how you can do it.

How to comment on other people’s posts as a company page on LinkedIn

  1. Go to your LinkedIn company page

2. On the right side of your company page, you will see “Community Hashtags”. Click the pencil.

3. You can now add up to 3 hashtags relevant to your company and industry that you would like to follow.

4. After adding your hashtags, you will see how many people follow each of the hashtags. If you added a hashtag that only a few people follow, you can always edit your choices and swap in a new hashtag.

5. Click on one of the 3 hashtags you have added, and you will be taken to a feed of trending posts with that hashtag. Click on Comment, and you will notice that you are now commenting and liking as your company page.

comment as a company page on linkedin

6. Start commenting 😊

You can always edit which Community Hashtags you are following, so feel free to swap in new hashtags to find more content relevant to your company and your industry.

And that is how to comment as a company page on LinkedIn 🤓